The success of Innovative Mobility strategies is premised on the commercial value of the enabling technologies and the development of strong business models. Partnerships with transportation, electronic, and cellular industries are critical to the development of the advanced vehicle technologies, which are central to innovative mobility services. Examples of industry collaboration include: American Honda's contributions to the CarLink I and II demonstration projects; DaimlerChrysler's involvement in evaluating shared-use vehicle trends tracking; and Segway LLC's and Giant Bicycle's active participation in the EasyConnect project. These are examples of several companies that have joined the California Center for Innovative Transportation (CCIT) and are teamed with Innovative Mobility Research.
For three decades, Giant has devoted itself to the growth of both cycling and cycling culture. Our contribution to cycling spans across transportation to recreation to competition. At Giant, we believe that the bicycle is more than just a machine. We believe that it is an integral component of society, a friend, and a way to explore the boundaries of your world. We're proud to know that we have contributed to a healthy lifestyle for millions of people all around the world. Giant continually strives to bring new technologies to the cycling community. From its manufacturing processes to advanced performance designs, the Giant name is synonymous with technological innovation throughout the global bicycle industry. This dedication to constant improvement makes every Giant bicycle the best value with the highest quality available today. From the time the tubing is drawn to when the fully assembled bicycle is sitting on the showroom floor, Giant's quality control and customer service is second to none. And by utilizing its global resources, Giant improves its products for every aspect of the cycling community, from kids to recreational riders to racers. Giant is not satisfied with being the biggest bicycle company in the world. We also want to be the best bicycle company, and we will continue to make every effort to fulfil that vision.
Honda is the recognized leader in advanced, environmental vehicle technologies. The Intelligent Community Vehicle System (ICVS) program is Honda's effort to address social and environmental issues while maintaining convenient personal mobility. Potential benefits include reducing pollution, minimizing energy demand, reducing congestions, and improving land use concerns.
For 35 years, Intel Corporation has developed technology enabling the computer and Internet revolution that has changed the world. Founded in 1968 to build semiconductor memory products, Intel introduced the world's first microprocessor in 1971. Today, Intel supplies the computing and communications industries with chips, boards, systems, and software building blocks that are the "ingredients" of computers, servers and networking and communications products. These products are used by industry members to create advanced computing and communications systems. Intel's mission is to be the preeminent building block supplier to the Internet economy.
A major global car manufacturer, Mercedes-Benz produces passenger cars, commercial vehicles, and offers fleet management services. The automobile company lists as its primary aims: a global presence, strong brands, a broad production range, and technology leadership.
Over the last three decades, technology has transformed the way we work, play, and communicate. Today, we access information and people from around the world in an instant. Groundbreaking technologies have opened the door to innovations in every field of human endeavor, delivering new opportunity, convenience, and value to our lives. Since its founding in 1975, Microsoft has been a leader in this transformation. As a reflection of that role—and to help us focus on the opportunities that lie ahead—we have established and embraced a new corporate mission.
In North America, Nissan North America's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan Technical Center North America (NTCNA) is responsible for blending technology and engineering to create cars that deliver total customer satisfaction. This process involves interaction and cooperation among all technical departments, which results in "total vehicle development."
Through its wholly-owned subsidiary, Quixote Transportation Safety, Inc., Quixote Corporation is the world's leading manufacturer of energy-absorbing highway crash cushions, electronic wireless measuring and sensing devices, weather forecasting stations, computerized highway advisory radio transmitting systems, electronic variable message signs, flexible post delineators and other highway safety products.
Inventor Dean Kamen incorporated Segway LLC to market the Segway Human Transporter to support individuals mobility. Segway LLC's mission is aimed at efficient transportation and environmental goals. Segway LLC aims to help replace short automobile trips by efficiently moving people and goods, therefore reducing automobile traffic and pollution and serving as a connector between a home, destinations, and transit. Mr. Kamen began working on the Segway Human Transporter in 1991. It was officially unveiled in December of 2001, and is expected on the consumer market by the end of 2003.
Toyota team members devote themselves to the consumer, from the drawing board to the market. Out respect for our neighbors and the environment is at the heart of everything we do. As the fourth largest automaker in America, we are committed to continuous improvement, looking forward to new tomorrows. At Toyota, we view building vehicles as a community project. We invite you to learn about where the thousands of Americans who make up Toyota live and work. Not only the individuals who sell Toyota and Lexus vehicles, but those who design, test, and manufacture our vehicles and components using many U.S. parts.